Depth in management and empowerment at all levels of management are two key principles in the CRC business plan.

CRC spends much of its time and energy in recruiting and retaining the best minds for each task – then carefully training them in the culture of CRC. That culture is simply this: We drive sales up and costs down throughout the supply chain – and drive vast profits to our clients’ bottom line; we accomplish this goal by accepting enormous responsibility and delivering more value in the execution of our duties than what we promised.

We understand that many of our clients can afford to accomplish much of what we offer via their own IT departments, but what sets us apart is our ability to react quickly – to be nimble and to produce results in weeks that would take corporate IT departments years. The only way we can consistently deliver on this promise is to have seasoned, experienced managers who are empowered to make decisions.

Robert F. Gerace - CEO

Robert was destined from an early age to have a career in the Consumer Packaged Goods industry. At the age of four, he helped his father Frank merchandise Kleenex™ in a Victory grocery store. That was the beginning of a successful partnership. With the help of his father, Robert quickly learned the business from all angles. As a teenager, Robert was a merchandiser in Frank’s company, Total Market Input. In college, Robert was a merchandising supervisor for TMI.

Robert also had a passion for computers which became evident at that time. He enjoyed the challenge of distributed and mobile solutions which were only beginning to emerge when Robert was in college. After college, he had a very successful consulting career. He was on the ground floor of mobile and distributed technology, consulting with GTE Data Services, Telecredit, and The Coca-Cola Company’s mobile technology efforts.

Today, Robert is responsible for CRC, LLC. His burning philosophy and passion is that CRC will execute no transaction which does not benefit all parties involved. Robert insists that through the relevance of its tools, the quality of its tools and service, and the services provided, that CRC’s tools must become a profit center for its clients, or CRC will not offer them at all.

Debra J. Gardner - CFO

Debra enjoyed a long career in the Banking Industry, starting in customer service, and working her way up to an Underwriter, and finally an officer of Chase Manhattan Bank. She brings tremendous concern and attention to detail to ensure that CRC’s transactions are accurate and accountable. She is always available to clients with any questions on billing, invoices, credits, etc. and still enjoys providing service to clients.

 

Kary J. Perry - Senior VP & COO

Kary’s main strength is organization, and she puts it to great use at CRC. Kary establishes policy and ensures that all polices and procedures are published and followed. Through Kary's influence, customers receive the same high-quality customer service experience from all of CRC's representatives. Kary ensures that training and transfer of knowledge is efficient and comprehensive.

In addition, Kary monitors client satisfaction with CRC's services and maintains customer relations. Within the entire company, Kary is responsible for making sure that the yesterday’s, today’s, and tomorrow’s client experience is dependably excellent.

Michael A. (Tony) Perry - CSO

As Chief Security Officer, Tony oversees physical and electronic security for all CRC facilities, and our Clients’ data. Tony’s Wide Area Net working background and his volumes of polices combine with the latest in data protection and restoration to give CRC a very high level of security. Tony’s staff monitors all systems, physical and electronic, 24x7x365 to ensure that no breech of security can occur – and that all security threats are identified and eliminated immediately.

 

Ray Baker - Technical Support Manager

Ray began his career in the hospitality industry where he quickly set himself apart by emphasizing Customer Service. As a corporate trainer and manager, Ray instilled in his employees how vital service was to future success. When Ray joined CRC, he was able to blend his management skills and technical knowledge with his affinity for service. Today, with Ray’s guidance, the technical support department at CRC has become one of the finest in the industry.

 

Travis Prim - Account Manager

Travis Prim is our clients’ advocate and holds a Master’s degree as well as an Associate’s degree in Computer Science. Travis is responsible for meeting with clients on a regular basis, ensuring their needs continue to be met and that their expectations are consistently exceeded.

 

 

Rick Warford - Chief Systems Architect

Rick comes to CRC from Digital Computers, where he observed the best
and worst of development practices and boiled them down to a fail-safe
methods that would always produce on-time, on-budget deliveries of
software projects.

Ron Enochs - Lowe's Dedicated Account Manager

As a former LAN administrator for a national merchandising company, Ron was well versed in our software before coming to CRC. Now, in addition to being Microsoft™ Certified, Ron’s practical experience as an end user of PocketTRACKER™ and BizTRACKER™ make him an excellent troubleshooter and resource for our clients; he is dedicated to helping clients in any way he can. Ron has used his experience to contributed to the development of the current BizTRACKER™ interface. Customer service and ease of use are his top priorities at CRC.