Maximize Sell-Thru With POP Compliance

Most CG Stakeholders view POP as critical to their sales effort. In the absence of an available sales floor associate there is nothing left to direct a retail customer to a product by the sign.

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In the past, having the right POP at the right place at the right time was difficult with so much POP to be installed and maintained. Now, PopTRACKER™ makes it easy. PopTRACKER™ is the component of VelociTRACKER™ that helps all Supply Chain Stakeholders to manage Point of Purchase Signs and ad materials in stores.

Using PopTRACKER™ it is possible to perform audits, per store and per aisle, to ensure that the right sign is in the right place at the right time.